What is Soft and Hard Limit?

Soft and Hard Limits are used to safeguard from setting a price lower than the cost (Cost Price) and to avoid excessive discounting.

The Soft Limit defines the limitation for the Account Manager while the Hard Limit defines the one for the Seller admin.

For example, a user with the permission Seller admin has set:

1. Price Source: Retail Price (this is by default setup).
2. Markup: 0%
3. Soft Limit: 20%
4. Hard Limit: 10%
5. Cost Price: 3.37 EUR
6. Retail Price: 4.20 EUR

When applying calculations: 

• Soft Limit defines the minimum allowed price to be set by Account Managers:
  • x = 3.37+20% = 4.04 EUR
  • As such, the Account Manager can give a maximum discount of 3.8% for this offer:
    • (4.20-4.04)/4.20 *100% = 3.8%
• Hard Limit defines the minimum allowed price to be set by Seller admin:
  • x = 3.37+10% = 3.71 EUR
  • The Seller Admin can give a maximum 11.7% discount for this offer:
    • (4.20-3.71)/4.20 *100% = 11.7%

1) If Price Source = InPrice:
    Soft Limit ≥ Hard Limit ≥ Markup
    & Markup ≥ 0

2) If Price Source = Retail Price:
    Soft Limit ≥ Hard Limit
    Markup ≥ [(InPrice - Retail Price)/Retail Price] x 100%